With thousands of service points established in the company’s home country of Colombia, payment processor Efecty is able to accept cash payments from customers on behalf of online retailers. The online gambling industry has made use of Efecty, which can be used in the same ways that cash or prepaid transfers are, to process transactions.
e-Voucher Layout
Functionally, Efecty is most accurately described as an eVoucher analogous to paysafecard. Visit an Efecty retailer in Colombia and pay cash to get a digital payment format that can be used later online.
You can make a payment in person and redeem the coupon digitally
After making a purchase, the customer is given a voucher that can be redeemed for the requested amount of virtual currency. The eVoucher will also include a payment reference that can be used to redeem funds in a digital wallet. For Colombians without access to a credit card who want to use online gambling sites, this is a great option.
Co-Partners in Financial Transactions
With key strategic partnerships in place with major payment providers, Efecty is able to operate at a substantial scale in Colombia. Some of the names of these vendors are immediately recognisable: Allied Wallet, ECOMMPAY, G2A Pay, PayGol, PayU, and SafeCharge.